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On the Road to Sustainable Tires

On the Road to Sustainable Tires

Vehicle tires release six million metric tons of tire particles into the environment annually. These particles contain a cocktail of life-threatening chemicals, contributing to 52% of road-related air pollution worldwide. Like many industries, tire manufacturers are early in the process of reducing their environmental impact with new materials and improved recyclability for end-of-life products. When we breathe, tiny particles enter […]

Earth911 Podcast: Bridgestone’s Bill Niaura on Creating a Circular Tire Recycling Infrastructure

Earth911 Podcast: Bridgestone’s Bill Niaura on Creating a Circular Tire Recycling Infrastructure

Our guest, Bill Niaura, director of Sustainable Materials and Circular Economy at the Bridgestone Americas Technology Center, is working to create a circular economy in tires. Tokyo-based Bridgestone, the world’s largest tire company based on revenue, recently announced a new partnership with carbon recycling firm LanzaTech to introduce a technology that gasifies — breaks down — the rubber in tires […]