Eco-minded consumers have a lot of options to weigh, and the labels and certifications designed to help us are often more confusing than helpful. Imagine this scenario: You’re holding two jars of honey; one is produced locally and the other is fair trade certified but produced a few thousand miles away. Which should you choose? You might consider that buying products […]
Heading up coffee purchasing at Equator Coffees, a company focused on quality, sustainability, and social responsibility, I often field the question, “What coffee should I buy to ensure the farmers are getting a fair deal?” This sort of question could easily expand into a dissertation about the complexities of commodities trading, currency speculation, and the likelihood of rain in Brazil, […]