Erica Moreti, Head of Strategy & Innovation and Physical/Connected Experience at EPAM Continuum discusses the third Consumer Unmasked report. EPAM surveyed 3,000 Americans, Britons, and Germans in late March and early April this year to understand how people are reacting to events as lockdowns end and global conflict appears to be on the rise. How are shoppers reacting, and will […]
Earth911 Podcast: EPAM’s Erica Moreti on Consumers’ Evolving Sustainability Habits
Erica Moreti, Head of Strategy & Innovation and Physical/Connected Experience at EPAM Continuum discusses the third Consumer Unmasked report. EPAM surveyed 3,000 Americans, Britons, and Germans in late March and early April this year to understand how people are reacting to events as lockdowns end and global conflict appears to be on the rise. How are shoppers reacting, and will […]
Earth911 Podcast: EPAM’s Dan Smythe on Sustainability and Consumer Influence
Dan Smythe, vice president of retail and hospitality at EPAM Continuum, an influential technology and business strategy consultancy, discusses the findings of the Consumers Unmasked 2 survey, which examined changing spending habits and sustainability preferences during the pandemic. He reports that people are actively considering companies’ environmental and social impacts when making purchasing decisions. For example, 46% of survey respondents […]