Earth911 Podcast: Land to Market’s Lisa Mabe on Regenerative Agriculture Labeling

Lisa Mabe explains the Land to Market Verified consumer label, a project of the Savory Institute that intends to build 100 global hubs where the organization’s regenerative Ecological Outcome Verification (EOV) process can be applied to local farm practices. She explains how the label will provide consumers a connection to farmers and ranchers who practice regenerative agriculture techniques. With the information collected for the EOV certification, consumers can use their spending to reinforce the values of regeneration in our food, leather, and clothing choices. It’s just one of many initiatives we need to continue the reinvention of human life for a sustainable future.

The path to restoring the environment, from reforestation to removing the excess C02 in the atmosphere, runs straight through our dinner tables. Farm and pasturelands, especially the topsoil farmers rely on to grow our food, are severely degraded — the Yale School of the Environment reported in February that one-third of the U.S. corn belt has lost all its topsoil. Regenerative farming is an emerging practice that can help to restore carbon and complex ecosystems in soil. So, how can we look for foods grown using regenerative techniques and cut down our use of industrially farmed, soil-damaging products when shopping? Listen in to learn how Land to Market helps.

This podcast originally aired on October 20, 2021.